7-Eleven Elevates Customer Experience With Its New Mobile App
We looked at an interview conducted earlier this year with Chain Stone Age and Jerry Campbell, a speaker of the Customer Experience Strategies (CXS) Summit. Mr. Campbell talks about how 7-Eleven took immediate measures to uplift its customer support operations in response …...
CMO’s Guide to Customer Experience eBook
Produced in partnership with Adweek and Deloitte Digital The role of the Chief Marketing Officer is rapidly evolving. Today, CMOs are charged with driving growth across the entire organization, from revenue to brand reputation, to innovation and customer retention, to …...
CX Champions: How CX Leaders Who Raise Their Game Are Driving Business Success
All companies are under pressure to deliver a brag-worthy customer experience (CX), but it can be difficult to know where to make investments that are likely to pay off. To guide the way, Zendesk partnered with ESG Research to build …...
Retail Reality: Now More Than Ever, Your Online Store Must Be Accessible
With mandatory closure caused by the pandemic, online sales rise making the online customer experience important for many brands. It’s “make-or-break” for businesses when creating a great user experience, and that’s why implementing tools that help improve accessibility is strongly …...
Digital Transformation and Digital Accessibility
In an article written by eSSENTIAL Accessibility, a sponsor of the Customer Experience Strategies Summit, describes the importance of accessibility during a brand digital transformation. While many brands are focused on transforming processes and strategies into a digital-focused world, certain …...
A Practical Resource Guide for Achieving Digital Accessibility Compliance
The comprehensive accessibility service platform, eSSENTIAL Accessibility, shares with us their practical guide on how to bring your digital properties into compliance with the latest Web Content Accessibility Guidelines (WCAG). What is WCAG? The Web Content Accessibility Guidelines (WCAG) provides technical specifications …...
Measure Experiences Without Surveys and Feedback Tools
It’s no surprise that survey and feedback tools are a popular choice when collecting information from consumers. But they’re not always a good representation of our qualitative and quantitative data and are very selective in terms of its topic of …...
Convince Your Boss To Invest In CX
The customer experience goes through several pivots in its lifetime to adhere to the ever-changing customer need. Many businesses face the reality of needing to adjust strategy more often than expected which may require new investments for these new plans. …...
Launch Your New Customer Experience Program with Colin Crowley
Today, businesses are quickly aligning their marketing, sales, and customer support teams as it is proven to improve business relations with clients. Customer-centric companies are 60% more profitable than companies that don’t focus on customers as per Forbes. To get insight from …...
How to Scale Your Business and Customer Service Program for Maximum Efficiency
We all know that a well-oiled customer service machine is a business imperative, but how do you know if yours is designed for maximum efficiency? While your customer service agents represent the single biggest cost in your contact center, there …...
Retailers and E-commerce Sectors Experience a Rise in Customer Service Inquiries
Springtime 2020, the world sees a collapse in its economy affecting a variety of businesses. Several regions took part in lockdowns to keep its patrons and employees safe. And while “flattening the curve” hugely impacted these businesses, there was a …...