Brand-building through marketing, creative and experience design through evidence-based methodologies for over 10 years, I strive to authentically connect people in new ways to the brands they engage with.
Serving the Canlan Sports brand to achieve continued success and prosperity, I have launched and nurtured brand, marketing, sales sponsorship, and customer experience strategies throughout Canada and the US since 2014.
I’ve been recognized by AJAC, BCTIA and Canlan Sports Management Committee for my continued work in branding, marketing performance, and technology implementation.
My continuing learning and development within the Marketing and CX disciplines have allowed me formalize and innovative methodologies to solving business and consumer challenges of all sizes, defining and applying our CX function through research, persona building, journey mapping, experience design, marketing, content and channel strategies to achieve our objectives.
Day 1: May 31, 2023
Day 2: Jun 1, 2023
