Stephen Bailey

Born to nomadic parents, Stephen was frequently the new kid in town, thus forcing him into marketing at an early age.

In grade 10 Stephen became a smalltime bookie for the World Cup in his ultimately disapproving private school – showing an enthusiasm for maths and soccer, if perhaps poor judgement. Still in high school he launched a t-shirt line by an interesting name, and in University launched another clothing line ‘album’, which later received finances from a Canadian Grant Foundation.

Education and various travel continues simultaneously.

For the last 19 years Stephen has been on client side, charged with telling the world about John Fluevog’s unique soles for unique souls. In that time, he has increased Fluevoger engagement through various Social Media and Crowdsourcing efforts – efforts that contributed to the company’s recent inclusion as one of the world’s top 10 most innovative companies in the fashion industry, by creative business experts FastCompany.

Stephen’s long term goals include continuing to sleep well at night, while marketing organizations he believes are inherently good.

Specialties include: branding, e-commerce, retail operations, social media, new/digital media, crowdsourcing, media planning & negotiations, partnership & collaborations, email marketing management, copywriting, art direction, pr, supplier management, strategy, and long lists.