Specializing in American-style Mexican cuisine, Del Taco is always looking to stay ahead of the competition and improve their customer experience. To evaluate the impact of proposed changes to their stores and menus on customer impressions, the business needed to collect and analyze high quality consumer feedback.
Learn how Del Taco collected 150 consumer research videos and distilled them down to a 28-minute showreel to help them make significant improvements to their customer experience.
