David Solana

Co-Founder & Co CEO

“What’s past is prologue.” — William Shakespeare, The Tempest.

I’ve always been driven by curiosity, creativity, and a desire to make things work better for people. That mindset has shaped everything I do at OPINATOR and beyond.

What excites me most is helping brands connect with their customers in more human, meaningful ways. We founded OPINATOR to do just that—bringing the human touch to Experience Management and fostering better, more balanced, and responsible communication between brands and people, where interactions are meaningful, not just measurable. Our goal is to move beyond passive listening and enable real-time, two-way engagement that creates value for both sides.

Over the years, I’ve had the opportunity to:

  • Build and lead high-performing teams across tech and strategy.
  • Work at both global giants like Microsoft and early-stage startups.
  • Turn ideas into products, and products into platforms used worldwide.

Outside of work, you’ll usually find me reading, playing the bass, or planning my next road trip with my family.


All Sessions by David Solana

Printer Friendly See Agenda

Day 1: May 28, 2025

2:30 pm

INDUSTRY EXPERT: From NPS to Real-Time Impact

TRACK 2: CUSTOMER SUCCESS

Driving Results with AI-Powered CX

Most companies are stuck in an outdated CX model—collecting feedback, generating reports, and hoping for insight. But in today’s fast-paced world, passive listening isn’t enough. Learn how to go beyond NPS to turn feedback into action and CX into a true competitive edge. We’ll share how leading brands are using AI-powered tools and smarter strategies to move from static measurement to real-time engagement that drives results.

Key takeaways:

  • Why traditional VoC strategies are falling short.
  • How AI can be used to understand—not just collect—customer insights.
  • Practical ways to boost engagement and actionability.

Turn your CX strategy into a competitive advantage by transforming passive listening into real-time impact.

Day 2: May 28, 2023